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# Understand the Business Model

From [5 Key Factors to Consider Before Investing in Initial Coin Offerings (ICOs)](https://listium.com/@florindab/85952/5-key-factors-to-consider-before-investing-in-initial-coin-offerings-icos)  
By [Florinda Byers (@florindab)](https://listium.com/@florindab)

List stats: 152 views · 0 likes · 0 followers  
Published 15 May 2023 · Updated 15 May 2023

Category: finance

- Notes: ICOs should have a clear business model that solves a real-world problem. ICOs that lack a concrete business model or only offer vague promises are a big red flag. It's also good to check sites like \[https://www.gpucoin.net\](https://www.gpucoin.net/) to see if there aren't already tokens in the market that solve that same problem.